Hi, I'm Andreas!
I’ve been working as a coach for over 25 years, both as a business and people leader at various leading organizations around the globe and as a formally trained and certified business and leadership coach. My work and research focus on how leaders develop themselves, their organizations, and their teams. In the past few years, my work has focused on how to build and strengthen specific Human Power Skills that no AI or machine can match at the level high-performing organizations require.
I’ve coached hundreds of individuals and worked with dozens of organizations over the years. I advise executives, young professionals, entrepreneurs, and others, from large global organizations to small companies, across industries such as consumer goods, retail, technology, services, media, entertainment, and healthcare. My work has spanned Europe, Asia, and the U.S. I was a founding member of Amazon Germany’s in-house coaching program and a founding member of L’Oréal’s mentoring program.
Coaching Philosophy and Approach
I have a strong passion for assisting others to succeed. I believe that everyone carries all resources in order to grow. My coaching approach is progressive, supportive, and strongly goal orientated. As a coach, I consider myself as a facilitator who assists the coachee in finding their own answers. This requires active participation from the coachee and value-adding facilitation and process management from my side.
As such, coaching is very effective and change-inducing. It’s different to e.g. mentoring or advising where we would more or less tell or suggest the coachee what to do. I have developed my own distinct and very effective coaching approach which entails, among other aspects, elements and techniques of the following main coaching schools of thought: Systemic Coaching, Stakeholder Centered Coaching, Neuro Linguistic Programming (NLP) Coaching, Provocative Coaching, and Active Inquiry Coaching.
Professional BackgrounD
I´m the founder and managing director of AVDH Coaching & Consulting. Previously, I was an Executive Board Member at Tchibo, Vice President Merchandising at Chewy, Director Talent Management & Development at Amazon, Managing Director of Amazon in Germany as well as in various senior leadership roles at L’Oréal. I’ve always loved assisting in building great businesses run by exceptional teams and talents. I worked and lived in Europe, Australasia, and the U.S where I oversaw multi-billion-dollar businesses.
I studied management and economics at Ludwigshafen Business School, Germany as well as in Salamanca, Spain and in Nagoya, Japan. Parallel to my work, I did an MBA at Henley Business School in the UK and a Doctor of Education (EdD) at Northeastern University in Boston, USA. My specialization is in organizational leadership, creating high performance organizations, and business coaching.